Tuesday, November 15, 2005

Rush's Money Making Scheme

Limbaugh Exploits Our Troops
Rush Adopt a Soldier Program Limbaugh: 'Rush Limbaugh's Adopt a Solider Program and Exploitation
Rush Announced his Adopt a Soldier Program But is it Really Generous and Patriotic?

On Friday, Limbaugh announced his 'Adopt a Soldier Program'. This involves soliciting money from listeners to pay for subscriptions to the Limbaugh letter and Rush 24/7 that will be 'given' to the soldiers. Each listener can 'adopt' as many soldiers as they wish who will each get a subscription. The donor pays the discounted price of $49.95 for each soldier.

The description is on Rush's web site here... Adopt a Soldier Program

Clearly this is a tasteless marketing ploy. Rush and Premiere Radio Networks are fattening their coffers by exploiting the generosity of listeners with the use of our military troops as props. There is not one thing stopping Limbaugh and Premiere from simply giving the subscriptions away. Rush 24/7 amounts to accessing content on rushlimbaugh.com. This content is produced and costs Premiere the same no matter how many people are consuming it. The Limbaugh Letter amounts to a handful of printed pages. If Rush and Premiere Radio Networks wished the troops to experience the generous and supportive spirit of the show, they would simply provide this to the troops instead of making it a function of how many Rush listeners are willing to pony up $49.95 per soldier. '

Why not just do what I do-- send a troop an extra $50 per month. They will like that a lot more than crap from this windbag.

And by-the-damn-way-- I'm not adopting him, I am thanking him.
posted by Bob @ 1:10 PM 0 comm"

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